Browse Items (8 total)

"This book contributes to the foundations of a critical theory of communication as shaped by the forces of digital capitalism. One of the world's leading theorists of digital media Professor Christian Fuchs explores how the thought of some of the…

This book is an introduction to communication theory — the theory of how humans share, encode, and decode what they know, what they need, and what they expect from each other.

This textbook is designed for beginning-intermediate English language learners. It is composed of 7 chapters, each of which covers specific speaking and listening learning objectives and includes dialogues, interviews, discussions and conversation…

In today’s digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels,…

The text has three content categories:

Foundations
Process and products
Contexts

The first three chapters form the core foundation for the study of oral and written business communication. The next sequence of chapters focus…

"Sexy technical writing…we’ve got to be kidding, right? But no, we aren’t. Good technical writing is powerful and clear and gets the job done. It brings people together and solves problems. Good technical writing purrs and hums like that BMW…

"The revisions include a new look and font, new graphics, and an appendix on first year issues. The table of contents is hyperlinked, and all graphics are tagged."

Original Description:

"In fifteen chapters the authors have attempted to address…

Communication in the Real World: An Introduction to Communication Studies overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include…